Search Engine Optimization
Search Engine Optimization, otherwise know as SEO, is the force behind your traffic and website ranking. There are two types or rather phases in SEO; on-page and off-page.
On-page optimization, sometimes referred to as on-site SEO, refers to all processes that can be directly implemented within the website in order to improve its position in the search rankings eg., optimizing the content or improving meta descriptions and title tags.
Off-page or off-site SEO generally refers to techniques used to improve the overall position of a website’s search engine results page, SERPs. Erroneously, a lot of people associate off-page SEO with link building while it is far more than that.
Our SEO services is optimized to increase the amount of traffic your website attracts on search engine for organic search, by improving your search ranking and visibility, which in turn increases the potential for business leads.
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It's like a Jig-saw puzzle.....
You have to know what you are doing with your SEO otherwise you run the danger of being penalized by search engines and in turn condemning your business to failure.
Below is a little on our approach:
- We perform a competitor analysis to see what your potential customers are searching for and what opportunities lie therein.
- We identify the most rewarding keyword based search phrases for your industry to help drive conversion based traffic.
- We write compelling search engine optimized content to compliment your services.
- We build back-links and site authority for your website through online citations and listing while alerting Google for indexing.
- We provide tracking & conversion management through google analytics, webmaster tools and custom listing analytics.
- We implement local maps integration, local business listings and local reviews citation.
- We provide periodic SEO reports so you can gauge the success of of your campaigns.
- We implement Social Media integration on your site including voice search optimization.
- We provide a dashboard to monitor and manage your initiatives