What is a Brochure Website ?
Generally, a brochure site allows your company to have a basic web presence in the form of an online version of a business card. Brochure sites are basically web pages that a company uses to display their services or products without any e-commerce functionality. They are normally used as a resource to provide your customers with valuable information about your business, such as contact details, opening times and a way to contact you.
What are the Benefits of Brochure Sites
In this day and age, customer expectations dictate that businesses, regardless of their size, have a web presence. For a small business, a Brochure site is the most cost-effective way to achieve this goal, and when implemented properly and with purpose, can generate new leads and help drive sales through your existing channels.
Brochure are also a great way to ‘test the water’, so to speak,Â at a relatively small investment – as you prepare for a more robust online presence, such as a full blown e-commerce site.
As a small business owner, it is important to understand that a brochure website simply offers a “snapshot” ofÂ your products and services. This kind of website may carry a navigation of pages such as:
- Home: (front page of your website)
- About UsÂ A bit about your company. Your mission statement.
- Products / Services: This would be just an overview of what your business offers.
- Location: You might want to inform people where your business is located, with directions, maps, etc.
- Contact Us: Standard contact form where people can inquire for more information.
A Brochure Website does not necessarily mean a “small website”. In fact there are many of what we would call “brochure websites” on the internet that might be as many as 500 pages of content. For example a photographers site with various genres of photography that require individual categories or topics.
Advertisers Galleria can assist you in setting up a small, brochure-style website, which includes a CMS / BLOG / and page creation features that allow you to expand and grow your website past this initial small-website stage by yourself. This site would be quite easy to manage and edit and the solution provides small businesses with a way to get an aesthetically great looking and fully functional web site with minimal effort.